Transforming a decades-old static HTML website into a modern, mobile-responsive WordPress platform that empowers the team to manage their digital presence independently.
Mobile Usability Improvement
Dynamic Page Templates
Self-Service Content Management
SEO Schema Implementation
Abbott Gage, Inc. is a woman-owned business based in Childersburg, Alabama, with over four decades of experience in the precision measuring tool industry. They provide calibration, certification, repair services, and equipment sales to industrial clients across the United States.
As an ISO 9001:2015 certified and WBENC-certified business, Abbott Gage maintains the highest standards in precision measurement, with standards traceable to NIST. Their website needed to reflect this level of professionalism and expertise.
Fixed 910px width layout meant over 60% of potential customers on mobile devices had a poor experience.
Built on XHTML 1.0 with proprietary JavaScript, the site was difficult to maintain and lacked modern security standards.
Every update required manual HTML editing, making it impossible for staff to maintain content independently.
Missing SEO fundamentals like schema markup, proper meta tags, and mobile-first indexing support.
Static HTML, fixed 910px width, no mobile support, GIF banners, proprietary JavaScript navigation, outdated visual design.
Modern WordPress CMS, fully responsive design, Bootstrap 5 framework, professional typography, CSS animations, comprehensive SEO.
Custom-built WordPress theme with Advanced Custom Fields for flexible, easy-to-manage content.
Fully responsive layout optimized for all devices, from smartphones to large desktop displays.
LocalBusiness schema, Open Graph tags, semantic HTML5, and optimized page structure for search engines.
WCAG 2.1 Level AA compliance with keyboard navigation, proper contrast, and screen reader support.
Optimized loading with lazy images, modern CSS, CDN assets, and minification-ready code for faster page loads.
Intuitive navigation, clear service information, prominent CTAs, and easy access to contact methods across all devices.
Improved online presence with professional design, better search visibility, and enhanced lead generation capabilities.
Modern, professional appearance that builds customer trust
Mobile accessibility reaching customers on any device
Staff can update content without developer assistance
Improved search engine visibility with comprehensive SEO
Prominent display of ISO and WBENC certifications
Enhanced lead generation through optimized contact forms
Fast, responsive, intuitive navigation experience
Full functionality on phones, tablets, and desktops
WCAG 2.1 accessibility compliance for all users
Clear information hierarchy and structured content
Multiple convenient ways to contact the company
Professional experience matching Abbott Gage's reputation
Let's turn your ideas into digital reality. Contact us for a free consultation.
